I’m a business book ghostwriter and book coach, working with experts, speakers, consultants, and thought leaders to turn their ideas into books. I’ve ghosted over a dozen business books, self-help guides, and memoirs, some of which have been taken on by major publishing houses. I’ve also coached many people to write their own books, enabling them to become the authors they dreamed of being.

Not only am I a professional book writer, but I also have a business and marketing background of my own. This unusual combination of writing and marketing experience has given me an invaluable insight into how to write a book that promotes my clients’ expertise.

I wrote Your Business Your Book because I wanted to help people who have valuable insights to share with the world to express them in a brilliant book. I know from personal experience what it takes to put 50,000 words onto the page, so anything that makes the process easier and more productive (and fun) is worthwhile.

My book takes you by the hand and leads you through the tricky minefield of planning, writing, and promoting the book that puts you and your business in the spotlight. And it does so in a straightforward, engaging, and at times humorous way – because writing a business book should be an exciting voyage of discovery, not a chore.

I’ve found writing the book to be a learning experience in its own right. Thinking through what I know in detail, structuring it so it makes sense for my readers, and writing it in a readable and compelling way – it’s what I tell my clients to do all the time! It’s been fascinating to watch myself going through the same emotional highs and lows as I see in my authors, which means I’m better able to advise them on all aspects of the process. It’s also given me priceless credibility with potential new clients, who can see my book-writing philosophy and practice laid out in full.

 

www.marketingtwentyone.co.uk